M&S Home iPad App

2012-2013
Categories: Digital publishing, UX & UI design, Mag+ platform, iPad app.
 

I worked with the M&S team to create their first catalogue app for the iPad. The brief was to convert 390 pages of their home catalogue into a digital app that the users could scroll through and shop whilst browsing. Using the Mag + API, Group FMG created an e-commerce enabled application that allowed users to add items to their basket and purchase through marksandspencers.com. 

I designed the interface layers as well as the templates for converting the print content to digital pages. I also trained our offshore team on how to create further issues of the catalogue. 

It was downloaded 300,000 in the first month
 
 

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